Homepage > Industrial news > General purpose and industry vertical SaaS future development, where to go?
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SaaS concept:
SaaS means software as a service, which is based on the specific application scenario of cloud computing and provides users with final services directly through the network, while the calculation and data storage behind it do not need to be run locally by users. SaaS products and services have diversified forms.
Categories of SaaS:
Single function type products can be divided into general purpose and industry vertical two categories:
① General SaaS, also known as business vertical SaaS, is a standardized SaaS product that can be applied to different industries to solve the common needs of enterprises, such as ERP, OA, HRM and other types of application products applied in various fields of finance, legal affairs, sales and other industries.
②Industry vertical SaaS focuses on a vertical industry segment, providing solutions close to business scenarios, such as industrial, retail, real estate, catering, automotive and other fields of application products.
Development history of SaaS industry in China:
The SaaS industry in China started in 2010 and has developed rapidly since 2015. In the initial stage, the SaaS industry is mainly general-purpose SaaS, involving a wide range of fields, such as enterprise office, customer relationship management, human resource management and so on. Because the application range of general purpose SaaS is wide, it is easy to get users, and it is also easy to be squeezed by competitors. At this stage, the security of SaaS also needs to be improved, because users have doubts about storing data in the cloud and need to improve the security of data through technical means. After the development of universal SaaS and the improvement of security, the demand for vertical SaaS in the industry has also been increasing. Industry vertical SaaS refers to SaaS applications that focus on a certain industry or field and provide more refined solutions. For example, electronic medical records in the medical industry, risk management in the financial industry, and distribution management in the logistics industry. Industry vertical SaaS can not only meet user needs, but also improve user stickiness and market competitiveness. At the same time, because the application field of industry vertical SaaS is relatively narrow, security is also easier to guarantee. Nowadays, with the improvement of technology, the demand for vertical SaaS in the industry is still increasing, and the SaaS industry is still in a period of rapid development.
SaaS industry development environment:
① Policy environment - In the past five years, the Ministry of Industry and Information Technology and The State Council have issued a number of policies to promote the digital transformation and development of small and medium-sized enterprises, encouraging the deep integration of social services and digital platforms for small and medium-sized enterprises, especially the integration of Internet information technology in industrial manufacturing. Relying on the industrial Internet integration of SaaS services, build an open platform for SaaS enterprises, and strive to increase the application penetration rate of industrial Internet platforms providing services through SaaS enterprises from 14.7% to 45% by 2025.
② Economic environment - In recent years, the scale of China's digital economy has continued to expand, and in 2021, the scale of China's digital economy reached 45.5 trillion yuan, with the growth rate ranking first in the world. The scale of the industry to improve digital efficiency will be further expanded, and the overall scale of the digital economy will continue to grow. At present, China has become a veritable digital economy power, and the development of the digital economy market will drive the continuous growth of the SaaS market.
③ Social environment - The SaaS industry started in China in 2010 and has developed rapidly since 2015. The initial stage is dominated by general SaaS, and at present general SaaS is still the mainstream of the industry, and the general SaaS market is in a relatively mature state and is unfriendly to new enterprises. With the improvement of technology, the industry vertical SaaS is increasingly rich in 2018-2020, and the current social demand for the refined and in-depth development of the industry vertical SaaS is still increasing, and the industry vertical SaaS market in various segments is in a period of rapid development.
4) Technical environment - The existing technologies of SaaS industry include cloud computing, artificial intelligence, big data, mobile Internet, blockchain and platform construction. At present, cloud computing technology has developed more mature, artificial intelligence technology and big data technology have gradually integrated, can further improve product functions and services, and pay more attention to mobile Internet use and data security protection.
In the future, with the maturity and popularization of cloud computing technology, the continuous development of artificial intelligence technology and the trend of big data, the widespread application of mobile Internet and blockchain technology, and the construction of open platforms to drive the good development of SaaS industry, SaaS enterprises need to dig deeper into the core business of more industries, improve the efficiency of all parties and form commercial innovation to improve the competitiveness of products.
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